Category Archives: Roundup
In this guide, you’ll learn what is SEM marketing and how to do it effectively, from understanding your customers to mapping out an…
Big news in the paid social world: Yesterday, Facebook announced that it has removed over 5,000 ad targeting options from its advertising platform…
When Google first released Expanded Text Ads in 2016, advertisers rejoiced. Overnight, ads grew 50% in size and the possibilities for new ad…
Verifying websites in Search Console can be useful for site owners, giving you access to information about how your site is performing in…
Over the last couple years something interesting happened—millions of people began having conversations with their speakers, cars, computers and phones. Voice technology is…
The digital landscape is evolving, and savvy publishers are evolving with it. There are more opportunities than ever for advertisers to reach their…
The news has always played an essential role in our lives, keeping us informed about the world and the issues we care about.…
There’s a lot of talk out there about how to stay active and healthy: “get your steps in,” “sitting is the new smoking,”…
It’s been a year of many changes, big and small, to Google’s organic search results. Still, after a Spring that saw, in order,…
Facebook ads are one of the most cost-effective ways to get attention on your brand these days. Not only are they affordable, but…